Branding 

Gear Up: Camping

We want to take the stress out of your adventures. Traveling the World and getting to the remote regions is stressful and time consuming. Use GearUp when you want to creatively travel. Work during the week and come play for the weekend. We are a focused group of backpacker’s who want like minded individuals to see nature the way we do. We understand the frustrations of traveling across country and internationally. In order to take in the most breathtaking views, let us take care of your travel worries. You will focus on the climb at Rainier, the summit of Kilimanjaro, or even reaching the hot rim of the Iceland’s Eldborg crater. Book your travel plans and camera gear and be ready to go with a couple of clicks.

Logo Design For Gear Up

 

Inspired by the letter forms and the natural intentions of the brand, Gear Up roots it’s design in simplicity both in letter forms and shape. Easily recognizable and easily scalable .  

 

Rest Up. Wake Up. Gear Up.

Mission Statement

We want to take the work out of your adventures. Traveling the World and getting to remote regions can be stressful and time consuming. Work during the week and come play for the weekend. We are a focused group of backpacker’s who want like minded individuals to see nature like we do. We understand the frustrations of traveling across country and internationally let alone carrying your camera equipment. In order to take in the most breathtaking views, let us take care of your travel worries. You will focus on the climb at Rainier, the summit of Kilimanjaro, or reaching the hot rim of the Iceland’s Eldborg crater.  With us you will worry less and work less; just make sure to enjoy the view! Book your travel plans and camera gear today!

Goals

Our interest is to have as little impact on our environment and maximizing people’s thirst for adventure. In order to do this, we will have an orientation on the back-packing experience and ways to prevent littering, and on how to deal with wild animal encounters. We visit some of the most remote places in the world and enjoying it with like minded individuals is half of the fun. Hit the trails with a creative eye and capture those dream photos with peace of mind.

Sub Brands

Different regions of the world require different Gear to film and photograph, there are different brands that can be based out of certain areas that would represent the climate type of gear. This could range from camera equipment to clothing or packing requirements. 

 

Clothing Brands

Different regions of the world require different Gear for clothing. If Cost is no expense, then having brand related colors to your sun wear, rain wear, and snow wear is a great way to attract a consistent look while keeping season and region in mind. 

 

Gear Kits 

Just a few examples of a relatively light weight gear kits for a day shoot out in the mountains. They can range from brands like Canon and Sony, as well as light travel and heavy travel gear packs. Depending on what you like to shoot and how you like to shoot it there are customizable kits to suit your needs.

 

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